Welcome to the world of collegiate design

“I a big believer in the emotion of design and the message it sends before the reader begins to read the information.” – David Carson

Greetings to everyone out there and welcome to the adrenaline-juiced world of college news design. When done correctly, it can be, at once, the most frustrating, rewarding and inspiring production process out there. It takes planning, visual talent, imagination, verbal ability, negotiation skills, cultural knowledge, confidence and the willingness to anger many people at one. Quickly put, it moves fast and offers much room for discussion and reflection.

That’s what this blog is for. My name is Kevin Alexander, and I suspect I will be the prime contributor to this blog, though I hope other designers will jump in when they have the time. I have been designing at The Battalion for about 3 1/2 years, though I’ve done nearly everything else at the paper, and believe visual journalism to be one of the higher callings a young, idealistic goldfish can hope for.

If you’re here, then you are probably interested in the concept of design, or maybe you’re here to just ask why – why The Battalion does what it does when it comes to presenting pages and spreads. Maybe you’re here to pick up a few ideas – that’s what design blogs are really for these days. All comers are welcome, and don’t hesitate to ask questions, make comments or vent your frustration about why the paper’s nameplate is in all lowercase (you can blame me for that).

Posted by Kevin Alexander

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~ by battdesign on February 24, 2009.

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